Advice and How-To's Especially for ACTORS!

Welcome- I am so glad you're here! Bite-Size Business is a program created to help actors navigate the business in a way that is fun, empowering and educational.

Use the "Blog Topics" on the left to find hundreds of articles covering all areas of acting, or browse the archives for a title that sounds groovy. Feel free to leave a comment- and be sure to check each post to see if a comment was left.

And if you enjoy this blog...

• Subscribe (<--- look to the left!) so you can be updated when future articles are posted.
• You can also share this article by clicking on an icon below. Cheers!

Wednesday, January 17, 2018

Building Community Through Social Media

I’ve noticed something recently when talking to actors about their needs. My theater held auditions in December and we asked everyone why they were interested in joining a year-round theater ensemble. Almost every actor said the same thing: they wanted a community. Acting, as you know, can be a pretty lonely endeavor. Unless you’re lucky enough to be acting in a project, there are very few places you can consistently mix and mingle with actors. Furthermore, the “business” size of our business is almost always done alone. So actors are left feeling isolated and hungry for meaningful interaction.

So I find it funny that one of the most dreaded aspects of the business for actors seems to be social media. I’ll tell ya, when I interview prospective students and I ask them how their social media is going, I get a reaction somewhere between an eye roll, a regretful sigh, and a pained grimace. So if we as actors are all yearning for community, why is social media so scary?

In order to make social media work for you, there are two things to focus on: you have to be active, and you have to cultivate your tribe.

Being Active: 

It’s a vicious cycle - so many actors barely post and then when they do only a few people comment, which proves to them that social media doesn’t work and so they barely post. See the cycle? But in order to get the benefit of social media you need to be active. This doesn’t mean that you need to post what you had for breakfast every day, but find a way to meaningfully engage with people. This can include posting a new status, liking someone else’s post, or sharing/RTing someone’s post to give it a virtual shout-out.

You’ll also want to follow the 80/20 rule: spend 80% of the time providing some sort of interest or value, and only 20% of the time promoting yourself. This will keep you from being one of “those” people (we all know who those people are.)

Cultivating Your Tribe:

You’ve probably heard social media referred to as a hive mind or echo chamber, and that’s for good reason. Social media can often be be more enjoyable if the people you’re interacting with are folks you feel good about being around. After all, you’re reading their posts all day long - it makes sense that you focus on following those who you respect and care for. So don’t be afraid of unfollowing people who make you feel icky, or refusing to engage with someone who is being an internet troll.

And if you’re on Twitter or Instagram, you have the added benefit of following people you don’t know, which means your world has a chance to become more diverse and full and you can grow your tribe exponentially. That can even include casting directors, producers, writers, and other industry pros (like me!)

In Conclusion:
What this all boils down to is that social media can provide the most amazing, heartfelt, loving community you could imagine. When I went through a recent illness and couldn’t socialize, social media allowed me a connection with the outside world. It also let me share a part of myself that helped others understand what I was going through. When I was able to come back into the real world, the love from social media made the in-person connections all the more vivid. It was as if social media had amplified our relationship to something even more special. That’s what having a tribe is all about.

I invite you to give it a try - be more active and cultivate that tribe so that social media is a place you feel comfortable being. I promise that you’ll see results.

Have a comment or question? Leave it by clicking below!

Erin Cronican’s career as a professional actor and career coach has spanned the last 25 years in New York City, Los Angeles and San Diego. She has appeared in major feature films and on television, and has done national tours of plays and musicals. She has worked in the advertising & marketing departments of major corporations, film production companies, theater magazines, and non-profit acting organizations. She is the Founder/Coach of The Actors’ Enterprise, co-founder and Managing Director of The Seeing Place Theater, and writes an “Experts” column for Backstage. To learn more, check out and find her on Twitter @ErinCronican.

0 COMMENTS - Click to READ:

Post a Comment

Thanks for leaving your thoughts- I will respond as soon as possible! (Be sure to click the "Subscribe by Email" link to be notified about my response as well as others'...)


This content is offered under a Creative Commons by-NC-ND License.That means you're free to share it, republish it, refer to it, include it in your wedding vows, whatever... - PROVIDED you:

a) you don't change anything.
b) you don't use it to make money.
c) credit me (with my blog's name, and a link back to my site.)
d) it's not required, but it would be awesome if you'd email me to let me know you're using it, and then I can help promote your post!

If you are copying an article in its entirely, you MUST include the following acknowledgment at the top of the post: "This blog was pulled, in its entirety, from Bite-Size Business for Actors, a blog published by The Actors' Enterprise. To learn more, visit"

To view the license, click here. To learn more about Creative Commons, click here.

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-
No Derivative Works 3.0 Unported License

Follow Bite-Size Business for Actors
Directory for New York, NY
Blog Directory
Blog Directory
Blog Directory & Business Pages -