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Monday, May 25, 2015

The Importance of BRANDING [Podcast]


Photo credit: Philips Vintage Ad
Why read, when you can listen? :)

I am so honored to have been selected as one of 20 experts to be invited to speak as a part of the It Girl Summit, part of Patricia Petersen’s Dream Girl Campaign. Patricia reached out to me because she wanted to have a voice on the panel the spoke specifically about how an actor can take back control over their career by making strong choices, taking action, and standing up for the kind of work they want (and deserve) to do. She also wanted to know about my background in self-producing, the ultimate way to have a say in the art you create.

What’s resulted is this 26 minutes master class on branding and being AT THE CAUSE of your career rather than AT THE EFFECT. I hope you’ll take a listen, and in the comment section let me know what you think: What actions will you take to step forward in your career? What do you see possible that, before, seemed out of reach? And what question so you have about next steps? I’ll answer each comment and help out as best I can!

And now, for the audio:





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Erin Cronican's career as a professional actor and career coach has spanned the last 25 years in New York City, Los Angeles and San Diego. She has a weekly "Expert" column on the business of acting at Backstage magazine. As an actor, Erin has appeared in major feature films and on television, and has appeared Off Broadway, regionally and on national tour with both plays and musicals. She has worked in the advertising & marketing departments of several major corporations, film production companies, theater magazines, and non-profit acting organizations. To learn more, check out www.theactorsenterprise.org.


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